Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Celebrating Holidays in the Age of COVID-19 ," reveals the marketing challenges consumers must face as they celebrate the holidays.  While folks are eager to celebrate and salvage what's left of 2020, the reality is that the virus is still raging among us.  The past week...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Selling Real Estate During a Pandemic ," uncovers how COVID affects home buying behavior, the real estate profession, the rise of retail vacancies, migrations away from cities, and a host of other real estate issues that are in flux.  Change is disruptive, invasive, and often...

Welcome to the Dove Direct Print and Marketing Blog.  Today's post, " Direct Mail Trends During COVID-19 ," demonstrates how direct mail marketing is trending under the pandemic, and why brands should consider leveraging direct mail marketing in conjunction with their digital marketing strategies.  There has never been a better time to le...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Shoring Up Marketing for 3Q and 4Q Under COVID ," speaks to media preparation, which includes strategy decisions, creative choices, and the overall final push for 3rd and 4th quarter sales and branding. We are in the last days of summer 2020, with an official end date being Tuesda...