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How To Routinely Integrate Direct Mail

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " How To Routinely Integrate Direct Mail ," looks at the value proposition that suggests improving tactile engagement can help raise the emotional connection and better captivate consumers. We know that technology integration via QR codes increases conversion rates for multichannel ...
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Learn How to Create a Direct Mail Campaign

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Learn How to Create a Direct Mail Campaign ," explains step-by-step how to create an effective direct mail marketing campaign. We ran this article in December 2020. Due to the high readership numbers, we decided this content is worthy of a repeat, mainly due to breaking news that ...
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How to Reach More Targets With Print

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " How to Reach More Targets With Print ," addresses the ongoing challenge of marketing during the pandemic given the variants and varied mitigation efforts unfolding across the globe, forcing marketers and brands to adapt continuously. We are now effectively entering the end-of-year...
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How to Create a Successful Direct Mail Campaign

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " How to Create a Successful Direct Mail Campaign ," puts forth a step-by-step process for creating an effective direct mail marketing campaign.  Before we dive in, we would like to wish all fathers Happy Father's Day and a Happy Juneteenth Holiday weekend, an official federall...
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