Welcome to the Dove Direct Print and Marketing Blog.  Today's post, " How to Leverage Direct Mail Trends During Covid-19 ," uncovers the latest direct mail marketing trends for 2021 and how brands and marketing teams can leverage those trends to increase the effectiveness of their marketing campaigns. Remember that famous tagline from the good...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why It's Still Smart to Mail During Covid ," revisits marketing issues that continue to present challenges as a result of COVID-19.  We acknowledge how difficult this past year has been and extend our condolences to all lost loved ones.  We also offer our heartfelt thank...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Creative Print Solutions That Boost Digital Engagement ," serves as a reminder that creative print solutions can improve digital outcomes, from engagement rates to response rates to brand sales communications.  Since the onset of COVID-19, digital usage has soared.  Soci...

​Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why Direct Mail Packs "THE" Marketing Punch ," reexamines the state of direct mail as a smart marketing choice in the age of COVID.  In addition, we shed light on how to create an impactful direct mail marketing campaign, examine why direct mail marketing continues to be eff...