Welcome to the Dove Direct Print and Marketing Blog. Today's post, " 2019s B2B Strategic Personalized Marketing Integration Initiatives " presents an overview on how B2B marketing concepts require a more succinct and robust strategy in order to deliver increased sales conversion results. What 2018 has taught all organizations, both B2B and B2C, is ...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Your 2019 Marketing Road Map " reviews marketing strategies and tactics that were successful in 2018, and the takeaways that can be applied to 2019 marketing efforts. There are so many divergent marketing strategies continuing to take place in 2018, that's it's difficult to keep u...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " How to Plan and Execute a Direct Mail Marketing Campaign " examines direct mail marketing best practices to ensure that your direct mail marketing campaign is optimized to deliver stated goals based on performance expectations. At the outset, there are a number of checklist items ...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, "B2B Content Marketing Numbers for 2018" uncovers current B2B content marketing numbers, depicts which marketing tools and types are rated best, and showcases where the B2B content marketing surge is headed. In the event your B2B organization has been slow to, or have failed complet...